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social media content ideas for an IT solutions company
I have recently joined an IT company as their Assistant Marketing Manager. I have been working on the marketing plan for the next 2 quarters and I’ve been kinda struggling to figure out what kind of posts I should be making for their social media profiles.
We focus solely on Twitter as well as LinkedIn. I would really appreciate it if you can drop some ideas on what kind of posts should go up on these platforms that are catchy for a B2B industry.If you can drop by some reference links to some social media profiles of some IT solutions companies that have been doing good and why you feel that their content is great, it’ll be a big help for me.
Regards
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1 Reply
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I know that some software use A.I that can make hundreds of generate creative content in second and can help you make content on autopilot but DM me If you are interested, i don’t want to be a spammer
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I would focus on two kinds of content. First covers the company, the services, why they are the best option etc etc. Second would be industry focused content covering in an educational sense and possibly memes as well the goal from this type of content is to get more shares and get people talking.
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Customer success stories/testimonials are great for LinkedIn. It serves as proof points for your company and their offering.
LinkedIn is the platform for careers, so any “now hiring” posts are good, too.
I also HIGHLY recommend showing the people/faces of the company through company culture-related content, employee pictures, or team/event pictures.
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1. Make a google drive folder
2. Create 3 subcategories. Business, Niche, Personal
3. Drop any inspiration in each subs and create organic content.
4. Make videos and drop into each folderBusiness – is showing your product
Niche – Companies strength/unique quality. Niche has to be inside of the industry.
Personal – personal content that makes the company personable/likeable/humanizes brand
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