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SEO agency quoted 10k/month
An SEO quoted me 10k/month for optimization and content. Is this fair? Hired cheap agency before that didn’t work out.
Thanks!
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1 Reply
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No way of knowing without details. When I was inhouse, we were paying an agency 12.5K/month.
Is it a retainer rate or is that the quote based on estimated hourly rate?
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If you can post more details, I can let you know. 10k/month might be a good deal or might be a terrible deal. Without knowing the variables involved, it’s impossible to say
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It’s fairly standard for top tier agencies. Something like Optimist or Grow and Convert.
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So for reference we just quoted a b2b SaaS 5k that gets:
– 6 outlines and finished articles and/or landing pages
– 15 backlinks
– GA4 management
– 5 hours of ad hoc SEO, like competitor analysis, extra keyword research or random on-page edits.The only time we were charging close to 9k for SEO was when our writers were charging us 1k per article.
Hope that helps.
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Unless you’re sharing details of your website and/or details of the deliverables, there’s literally no way of knowing.
My agency’s quoted clients as low as 1k and as high as 15k, depending on the extent of the work, the results they wanted, the competition, etc.
And we’ve also had clients who were willing to throw money our way but we didn’t onboard them because based on what we saw there wasn’t much opportunity for them.
So, there’s really not enough information to go off of.
What you can do is ask the agency for a basic audit, I’m guessing they’ve already done that. Get another agency to audit the opportunities and cross check with the one you got from the current agency. And then if all’s good hire them. If not look around a bit more
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hire a freelancer team…depends on the markets, but a good team can do the work for half of that
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It depends…
What do they deliver each month & what quality are the articles and links?
What is a new customer worth to you on average?
What is your markets estimated traffic potential?
For example, personal injury lawyers make 10k+ per case, so they would only need 1 new client per month to break even.
…it all depends.
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Well 10k per month for optimization and content alone is quite on the higher end. It should include other deliverables like link building, technical SEO, social media marketing, etc. CRO should be part of it, too.
Otherwise, content and onpage optimization can cost half that amount or even less depending on how frequently they will publish content and whether your site has some content or is completely new.
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I feel so under paid right now after reading the comments. For 5K, we deliver the following to one of our UK clients.
1. Completed Onpage & Technical SEO
2. 20 full optimised SEO articles written by our team
3. 3-5 Landing pages designed from Scratch on Webflow
4. High Quality Backlinks 10 and a good expired domain 301Also, with weekly 2 review meetings, SEO strategy for the long term, reporting and on-demand assistance without any extra billing. long term, reporting and on-demand assistance without any extra billing.
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Seems totally reasonable.
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Wow i feel extremely underpaid now. We are based out of India and we’re charging 500 – 1k dollars a month for our western clients.
Do not even get me started on how much we’re getting paid for our local clients. Lol.
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Who was the agency?
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That budget isn’t necessarily an issue…what outcomes are they offering / promising?
You typically want an agency that is focused on outcomes that move the needle…. sales or leads rather than visits, hits or clicks.
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Jeez….I charge like $1300 a month. Guess I need to raise my rates??? TBF, everybody says they can’t afford it at that rate as well.
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Why do you refuse to give details of their offer?
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