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Revive or start from scratch? (Instagram)
Hey all! Hope this is the right spot to ask this, and I've not missed any clear links or resources on the subject.
Essentially I'm wondering if it's best to breathe some life into my personal-turned-business (personal brand) instagram account, or start from scratch.
Right now, I only have circa 300 followers as it was originally just a personal account, with around 60-80% of that being a mix of friends and acquaintances rather than any wider audience – and there's a swathe of older posts on the account that are low quality.
I'm now looking at pushing my social media a bit as part of building a brand. Part of this is potentially changing my username to my actual name, as the current username isn't so great for marketing.
So here's the dilemma – should I create a new account with the new username, and start from scratch, or should I change it on my current account and try to revive/kick-start it? I'm conscious that once I use the new username, it's very hard to 'switch across', per se.
Any advice would be greatly appreciated!
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3 Replies
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Would start a new one and just keep to it. You’ll gain “actual” followers on the new profile, which will follow you for the content you post there. My “old” profile was just a bunch of people I dont talk to anymore or most of them might not even be active anymore.
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good information ….
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