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Rank on Google without Backlinks: Here is what’s Working
Indeed, I can't afford backlinks. Backlinks are expensive. So my strategy has always been to find alternative ways to rank on Google.
As a result, I mostly figure out what works on Google besides backlinks. It's not as hard as people believe it to be. (And yes, as Google says, it keeps changing over time.)
A few years ago, before the AI boom, ranking was pretty easy. You just had to find related keywords from Google auto-suggest, insert them sensibly, and BOOM!
It's not working anymore.
I mean, it still can work, but Google will catch it and put it under a shadow ban. (I don't want to discuss this in detail because it's a long discussion.)
Well, after the AI boom, you have to prove yourself authoritative to gain Google's trust to play the game.
When I say authority, I don't mean you need to be among the top 2% of the field.. You just need the right information about the topic, which you get from research.
You could say, a lot of research. Makes sense?
To make a long story short, currently, creating authoritative content works well.
Authoritative content means a page that has the potential to leave a very good impression on the user. (A great UX).
Secondly, you have to satisfy the searcher's intent.
By searcher intent, I mean all the searchers! You can delve deep to find out the pain points and aspirations of the searchers to satisfy them. You can call it Semantic SEO, keyword intent, but this is very important.
And the rest is easy.
Internally link your content, add valuable visuals, write appealing titles, and have a description that can summarize the whole topic.
And cover a decent amount of topics around the primary topic.
That's all you can do to rank without backlinks.
I have applied the same strategy to a recent website, and it's skyrocketing in the first month. You can see how it's going.
I am working on another B2B project and will apply the same strategy and share the results too.
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1 Reply
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I know you don’t want to discuss but … a shadow ban for using Google auto-suggest? How about the Google People Also Ask questions? I always thought that was standard advice to use that stuff in your blog.
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Wheres the skyrocketing? 38 actually clicked your link, meaning you didnt actually rank high
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Not possible except in very limited conditions, AND when there’s extremely little competition.
Someone showed me an example of a non-English EMD ranking against 10 exact match quote results.
Of course it’s ranking. It has 10 competitors in quotes.
Content writers are always mentioning they can rank without backlinks. No one has ever shown an example.
But search for any keyword and I’ll show you sites that rank using backlinks.
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Dude you got 0,7% CTR…. I’m not really sure what you’re trying to point out, or why you use Ads metrics for this especially because this overview graph will tell you close to nothing in regards to actual user behavior on your site that you should use as a benchmark for future activities on it..
Here’s a 3 months old niche site I’m administering (data from last month) – clothing industry… 0 backlinks (with exception of social media shared content).
Their monthly spent cap for ads is set on 200$… never reached it yet (it was around 90$ for the month in screenshot above… avg cpc at that time was at 0.08 and steadily decreasing, currently at 0.05 (vs 0.30 market avg).
It’s cool that you’re getting “some” trafic but are you sure it’s not just bots? How many page views per user and what’s their time spent on the site per average?
Let us know in 2-3 months, but if your ctr still remains so low alongside your positions, it’s not a good tactic.
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I use this strategy for low-budget clients and works well. I outrank most of the competitors using semantical SEO with proper interlinking.
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This post was so cringe my toes curled so hard they nearly broke.
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So that’s what skyrocketing means.
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