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Negative SEO attack
How does one spot, prevent and lower the damage of a negative seo attack
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7 Replies
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Following.
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First thing to spot it is a rank tracker and backlink checker. Have you lost rank? Has your DA gone down? Have you noticed new spam links pointing to your site? To lower the damage disavow the spam links.
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Simple, keep tracking your backlinks and disavow spammy ones.
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There are 2 basic types of such attack: bunch of toxic backlinks, and hacking your website. Former seldom works this day and age (Google is getting really good at spotting this kind of thing), and it’s easy to spot with a regular backlink audit. Latter is tricky, as it could involve any number of things, from noindexing your content via meta or robots.txt to random redirects and even cloaking your pages.
Regular audits, integrity checks and properly protecting your backend should take care of detection and prevention, while a good backup strategy and the ability to disavow backlinks in bulk will take care of the rest.
Speaking of damage, it’s usually pretty mild, unless your own SEO efforts were borderline black hat to begin with.
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Keep writing great content
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Check if you files are safe from hacking, then check for your backlinks URLs and there anchor text. If you think that backlink having an irrelvent anchor that’s the negative seo effort by your competitor.
Use disavow tool, to request google to not consider those as backlinks.
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Negative SEO refers to the practice of using black hat and unethical techniques to sabotage a competitor’s rankings in search engines.
**How to Prevent Negative SEO Attacks
:**1. Set up Google Webmaster Tools Email Alerts
2. Keep Track of Your Backlinks Profile
3. Protect Your Best Backlinks
4. Secure Your Website from Malware and Hackers
5. Check for Duplicate Content
6. Monitor Your Social Media Mentions
7. Website Speed
Thank you.
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