Please don’t take this as insulting; I am legitimately asking.
If you are selling a fitness product, why did it take you a day of research to write an article? How long have you been in the fitness industry?
Let me give you an example. I have run an SEO agency for 14 years. I could write articles essentially non-stop without researching anything because it’s been my life for 14 years.
What I am trying to say, is, if you are having to do this much research just to write an article, is it possible you are in the wrong niche? Please forget everything above this point if you love doing it. You made it sound from your thread that you are not enjoying this.
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With that being said, SEO is about ranking and getting to the first page of the search engines. SEO itself is fairly easy… you build authority by getting backlinks from authoritative websites. When you have enough authority, you will rank well. This is what SEO is. Your content, ultimately, *does not help you rank* although it is very important for users. In other words, your articles could be garbage, and you would rank the same as if they were wonderful. DO NOT WRITE BAD ARTICLES. I’m just providing this as an example.
I’m not sure what you’re looking at on YouTube or Twitter. I want to tell you now that 99% of the people you talk to online about SEO are liars and scammers. Most people have no clue how SEO works, and most of these people are the people selling courses. 99% of SEO providers are scammers, too. So above, where I said you need backlinks, make note that 99% of the people you see selling backlinks will be scammers.
So your next question is probably “well then tell me how do I get backlinks if 99% of the sellers are scammers?”
The answer is this: you build your own portfolio of authoritative blogs and use those rank your website. Be aware, this takes 6-12 months to do. But in the meantime, you can lessen the amount of time you work on your site.
So, the general reason that SEO doesn’t work the way people think it does is because they say if you write good content you will rank. But. If you do not have authority, you will not rank. And you need backlinks to get authority. But wait a minute, if your site isn’t ranking, no people are going to find it and know it exists, so no body is going to link to it. So you write all this nice content, and your site doesn’t rank… and it never ranks, because no one provides backlinks to your site. Because it doesn’t rank and no one finds it.
If you were at the top of the search engines, people would find it, and link to it. But if you don’t rank anywhere, no one will find it. So you won’t get backlinks.
This is why SEO exists. This is why agencies like mine exist. This is why people sell backlinks, even though 99% of them are scammers. Let me be 100% clear here, I am not offering my agency’s services. For the purpose of reddit, I need to remain anonymous as I am pretty well known in the SEO industry in real life, and by sharing how the industry really works, I am pissing off a lot of people. People who want you to believe that “content is king” and other nonsense. But, I am so tired of people getting mislead by agencies, and paying for courses that don’t teach anything, and posting the same questions here again and again wondering why, with all the nice content they’re posting, they aren’t ranking.
I hope this helps. You wrote a long post so I wanted to provide context for you to understand.