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Learning Social Media Marketing
In my experience, the best way to learn something is through hands-on training rather than reading/watching tutorials.
I have a very basic understanding of how Social Media Marketing works, but I would like to learn more about it. So I was thinking, a non-paid internship is a good idea.
What do you all suggest, how should I go about this?
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4 Replies
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If you are up for a non-paid internship, basically just send a creative application to all social media agencies in your area.
When applying: If you have a blog, website, social media channel that is not just your personal account, please please send it with your application. It’s such a door opener when you can talk to a prospective employee about how they built their beer blog vs. having to pry with generic questions.
Also when applying: If you go for a pure social media agency, try applying through – you guessed it – social media. Record a video, send an Instagram DM, anything as long as it’s actually about the application. (Don’t record yourself dancing and think that’s enough as an application, talk about the job, why you are interested, what your talents are etc.)
(Hit me up if you miraculously are from German speaking Europe)
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There is nothing stopping you from creating social pages for made up organizations. Create a social media plan for the year, create content, and see where that gets you.
FB, LI, and Twitter all have free learning resources as well so you can apply what you’re learning.
Use the learnings, what you tried, failed at, and how you pivoted in your resume/portfolio.
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I suggest making a profile on freelance websites and landing a marketing agency client willing to take a newbie for lower rates. You can call yourself and assistant- most importantly, you should work with someone who will *train* you, so you can learn. A lot of small businesses will have no idea and say “sure!” With you offering for free, which isn’t bad, but when you self-teach, you could miss a lot of the basics.
You won’t make much, but you’ll at least get some kind of compensation and proper training.
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You could do a non-paid internship for another company…
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Or you could build social media pages for special interests that you market affiliate offers to.
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Both will be unpaid internships. But one of those can turn into a business fairly rapidly.
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My advice – find a niche you are passionate about that people spend money on. Develop community pages about that niche. Promote affiliate offers relevant to that niche. You will know if you are doing it right if you are making money. If you aren’t making money, you are doing it wrong and need to do something different.
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If you get to the point where you are doing a lot and feeling stuck, this subreddit is a great place for you to get help troubleshooting it. Why would you work for someone else for free to get the same level of support you can get from this subreddit and still own the final, profitable result once you succeed?
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