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Is it easier or more difficult or the same if: competing with reddit & random articles for keywords?
Okay that title is awful, sorry about that.
My question is as someone who is planning to create a blog/guide thing about a personal niche interest of mine (I find that writing guides helps me learn better), and also as someone who is pretty okay at building WordPress sites but has never focused much on SEO but wants to learn more. My random projects have generated decent traffic in the past, and one domain I let slip went up for resale for several thousand dollars, which may not be significant but my others one never do that when I don't renew. I think I can do better.
Anyway, the primary keyword for this project, I didn't even check smaller more niche ones because I expect the same or similar, is dominated by old reddit posts and random old articles from websites that have good SEO as major domains but are not geared toward this topic specifically or anything. There is almost nothing on the search for a website that is focused on only this topic or primarily this keyword, and most hits are many years old.
I am just curious, before getting into this, if there is any significant difference in approaching the SEO with this, against reddit posts and outdated news articles, versus more legitimate competitors building their own SEO, albeit maybe weaker than reddit but more targeted & niche?
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1 Reply
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reddit is fairly easy to beat. Any of these ‘generically covers all’ websites like to ride at the top of SERPs. I consider these to be non-competitive keywords. You still have to unseat them, but they don’t fight back and never fought to get there in the first place. You do need some juice, but it’s low-ish fruit to snag from the tree.
Do the thing and knock them off.
reddit/facebook is generally not ‘strong’, just really damn prevalent. Just Google for ‘seo’ and see how low reddit/facebook is. This is a keyword that has a bit of competition and skilled players working it like an industry award.
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