• PPC

  Is conversion tracking automatic for Instant Forms on FB/Meta ads?

  Posted by Constellate_Strategy on February 2, 2023 at 6:54 pm

  I apologize for this stupid question upfront, because I’ve never done FB ads before.

  Long story short, we’re planning to run a lead campaign and we plan to use Facebook’s “instant form” so people can submit their email and download the whitepaper.

  My question is about conversions.

  Since this “Instant Form” is native to Facebook, does this mean that people who submit their emails will automatically be counted as conversions?

  Or do I have to set up conversion tracking separately?

  Thank you!

  Constellate_Strategy replied 2 years, 4 months ago 1 Member · 0 Replies
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