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Instagram’s Best feature Of the Year + Microsoft Bringing Ads To Bing AI & Tiktok’s New Plan (Marketing Updates of the Week)
#Top 6 Updates of last Week:
* Instagram launched WhatsApp like “Channel Broadcasts” for Creators & Brands, You can join waitlist.
* Microsoft’s New Bing is planning on Bringing AI Ads soon.
* Tiktok planning to open 2 more data centres in EU amid Privacy Concerns.
* Snapchat reached 750 Million Monthly Active Users.
* Google Ads API Version 13.0 Now Available.
* Meta is bringing Paid Subscriptions to Platforms starting at $11.99 per month.#Google:
* Google mobile tests search menu on left side bar.
* 3 new Google Analytics Updates were announced last week.
* Google search people cards now visible in US.
* Google Ads launch new CTV Advertising features.
* Google Advises to stop using 403s & 404s to reduce Googlebot Crawl rates.#Tiktok:
* Tiktok’s new Creator Fund is Coming
* Tiktok launched Tiktok Trivia Happening 22-26 February with $500k Prize Pool.
* Rise in TikTok Businesses using Shops feature in US.
* Tiktok is launching dedicated feeds for specific topics like Food, Fashion and gaming.#Instagram:
* Instagram is getting rid of live shopping from next month.
* Instagram is testing Comment Gifs, confirmed by The Social Juice.
* Instagram also reported got rid of shopping tab from your bottom feed. It’s now replaced with “Posting Button” in the Center of the feed.#Meta :
* Meta’s adds more data to “Why Am I seeing this Ad” prompts, to increase Ad Transparency.
* Meta is Rolling out Meta work accounts for Limited businesses in 2023.#Twitter:
* Twitter will limit 2FA Feature to Twitter Blue Subscribers only from March 20,2023.
* Ads for cannabis are now allowed on Twitter.
* Elon promises more positive changes coming to Twitters Ad Platform.#YouTube:
* Youtube CEO Susan Wojcicki Is setting down.
* Youtube is testing ability to add multiple audio tracks in different languages to YT videos!
* Youtube adds Feature to reply to comments with Shorts like Tiktok.
* Youtube announced new commercial Music licensing resource for creators.#Snapchat:
* Snapchat to Use Ray Tracing to Make AR lenses more realistic.
#Pinterest:
* Pinterest is testing 5 Minutes length for Idea Pins.
* Pinterest relaunches Pinterest e-learning Academy.#Marketing:
* Spotify will launch a Tiktok like feed for it’s users to get more user engagement.
* Reddit Ads now support five new currencies: AUD, CAD, EUR, GBP, NZD.
* Microsoft’s LinkedIn layed off Staff amid hiring slowdown.
* Discord’s Stage Channel just got a major update.
* Twitch now lets streamers tag channels in Stream titles.
* Paramount + adds 9.9 million new subscribers & hikes prices for showtime Integrations.**I’m probably going to stop posting these weekly updates in the community as I have seen mods are silently downvoting or deleting them after few hours. If you would like to receive these updates I suggest visiting r/marketingcurated to get them more frequently.**
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