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Instagram confirms un-skippable ads test & and 9 more headlines you should know today (in <60 seconds)
- The "ad break" test on Instagram displays a countdown timer while the regular content feed is frozen and the ad is displayed. The test has (unsurprisingly) been criticized for creating a poor user experience. (Tech Crunch)
- TikTok shot down a Reuters report claiming it is cloning its recommendation algorithm to operate independently from ByteDance in the U.S. A hearing will take place in September. (The Verge)
- TikTok pauses E-Commerce push into Europe to focus on the U.S. market – perhaps an attempt to prove its impact on domestic commerce ahead of legal proceedings. (Bloomberg)
- PerplexityAI can now create Wikipedia-style content with images, citations, and sections. ‘Pages’ are already ranking in Google's organic search results in some instances. (Perplexity)
- 800+ organizations have written to Tim Cook, asking him to halt the rollout of a potential new "web eraser" feature in Safari. The feature would allow users to remove unwanted content from web pages, including banner ads. (Business Insider)
- Instagram said to stop using engagement hacks (such as asking people to post a single word in the comments) – then removed the video. (Social Media Today)
- Instagram shows creators how to upload longer videos, with one big caveat. Posting videos over 90 seconds long won't be eligible to appear in the Explore or Reels tab. (Instagram)
- Google responds to search leak, confirms authenticity but added that there is missing context as to what the document is used for and warned against trying to make assumptions. (Search Engine Land)
- In response to the criticism for inaccuracies and some bizarre results in AI Overviews, Google is limiting user-generated content (e.g. Reddit) that could offer misleading advice.. (Google)
- Google competitor, Brave, moves search ads out of beta. (Brave)
- New York wants to restrict social media algorithms for teens – the first of its kind in the U.S. (CNN)
You're all caught up!
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