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In Google Ads targeting, what does the “In-market (other)” segments refer to and how are they different from “In-market”?
In Google Ads targeting, what does the “In-market (other)” segments refer to and how are they different from “In-market”?
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1 Reply
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As far as I know these are segments which are hidden i.e. not available for us to specifically target. We can’t do anything with this info essentially.
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in market means people are currently looking for these products or affiliates and in affinity means these people are show interests over a long period of time, maybe its their business etc
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