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I just can`t get signals from KeyEvents of GA4 to Google Ads.
As in the title described. I am trying for days now and i just don`t know how to fix this.
- GA4 and Ads instances are linked correctly.
- I imported the Goals from GA4 to Google Ads in Google Ads, the correct goals are showing up in the conversion page of google ads, with the exact name and GA4 as "Conversion Source".
- There are just no signals coming in showed as conversion, waited for 7 days now.
- The Key-Events show up in Google Analytics 4 in every report though. Got around 50 GA4 Keyevent purchase count (that i imported as a goal to GA4 before). Still no Conversion showing up in Ads.
- Campaigns are set to Account-default
Can anyone give me some fresh thoughts on this or another starting point where to search?
Thanks in advance folks 🙂
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3 Replies
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Are conversions actually coming in through Google Ads? Or is it other channels that are generating key events in GA4? If conversions aren’t attributed to Google Ads, they’re not imported, that would be the simplest explanation.
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Test in both GA4 debug tool and GTM – data layer: this is why you need to double check event fires in both systems. Its a double check.
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i am also facing this problem if you find something let me know…
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