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How do you get Google Shopping Ads to show under competitor name brands?
Let’s say I sell a no-name clothing brand that looks very much like the style of a certain popular clothing brand. I obviously can’t put that popular name brand in my product title or description. I have seen many other no-name shopping ads successfully show up under this popular name brand. I know I can try to funnel campaigns using the popular name brand as the negative keywords. But how can my ads even display when my product doesn’t match this brand? Is there a hidden way to add this brand keyword to my product feed?
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1 Reply
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Fill out the shopping feed. Google will decide if a SKU should get shown for a competitor search.
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