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Horizontal or vertical Instagram reels.
An ongoing discussion among my colleges are wheater or not to post horizontal reels.
Some (mainly videographers) prefer horizontal and says the industry is switching back to horizontal. The argument is that horizonal is better for storytelling and easier to edit and so on.
I would argue that a better edit and objectivly better footage doesn’t matter since instagram will pushing your reach for going against their guidelines. So horizontal is always better for instagram. Even if the end product is “worse”.
What’s your take on this?
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1 Reply
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>Some (mainly videographers) prefer horizontal and says the industry is switching back to horizontal
I’ve literally not heard this from anyone. Take 5 minutes and scroll through your feed and tell me how many are 16:9, and there’s your answer.
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Videographers have always preferred horizontal video, for obvious reasons. TikTok/IG and YT Shorts are designed for vertical. Use the platforms as-designed, don’t force your preferences on them. It’ll only hurt. I work in sports. Vertical Video is a giant pain in the ass. But I just have to deal with it.
Horizontal video goes on YT and Television.
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I’ve never seen a horizontal reel. It’s not what the industry decides, it hat influencers do
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Shoot in horizontal if you are posting on YouTube, etc.. then reframe vertical for reels.
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Vertical videos can become viral on every platform.
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