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Here’s What Happened Last Week On Social Media (Marketer’s Edition)
#Top 5 Updates of the Week:
* Instagram in-app scheduling is coming to schedule post and reels.
* Tiktok Monetisation Feature is here for creators get more revenue.
* Google’s Spam Algorithm rolled out and even got completed in 2 days.
* Youtube Premium is getting a hefty price hike in US,UK & Few others.
* Shocking: Instagram was the most downloaded app in last quarter.#Google:
* Google makes Audio Ads available to all Advertisers.
* Google My Ads Center is rolling out globally.
* Google Ads to Discontinue Content Targeting For Youtube Conversion Campaigns in 2023.
* Google Ads has 3 new reporting columns.
* Google Ads rolls out 5 new Video Ad Templates.#Tiktok:
* Tiktok launched “Smart Performance Campaign” new Ad Formats powered with more data.
* TikTok is raising age requirements for TikTok live and adding new policies.
* Tiktok accused of spying on user data in US but denies to the report blaming the app.
* Tiktok announced Global Gaming Event where actually marketers are speaking about gaming.#Instagram:
* Instagram is testing “Creator Portfolios” where they can have more information for Brands on their profile.
* Instagram launched “Kindness reminders” in DMs to stop the abuse in Gen-Z.
* Instagram is testing a new feature to add a new song to represent your profile every day like myspace.#Meta :
* Meta Executive who planned acquisitions of IG, WhatsApp left the company.
* Facebook announces new Features to Facebook Groups including Reels in FB groups.
* Meta is expanding NFTs to 100 new countries where they can access NFTs on IG & FB.
* Meta “Branded Content” tags available to all FB Reels.
* Meta forced to sell Giphy by UK watchdog.
* Update: WhatsApp Expands “Call-link” feature to more users.#Twitter:
* Twitter assures employees that Elon will not fire 70% of workers.
* Twitter debuts new icons for web, iOS and Android.
* Twitter Super Follows Dashboard available on Desktop.#Pinterest:
* Pinterest is bringing more music to platform to add sounds to your Idea Pins.
* Pinterest Added new tools to help Advertisers discover trends and measure campaigns.#YouTube:
* Youtube is expanding e-commerce on YouTube Live Streams to more creators with their partner program.
* YouTube expands New Podcast Advertising Channel to more Brands.
* YouTube extends Product Feeds to Discovery Ads.#Snapchat:
* Snapchat is going down and down, The revenue in Last Quarter is raising Concerns.
* Snap Premium receives 4 new features.#LinkedIn:
* LinkedIn to add Automatic Captions to Videos.
#Reddit:
* Reddit’s NFT Marketplace termed as one of the best Features, as more than 2.5 million opened reddit vaults since launch.
#Marketing:
* Uber Ads are coming and getting backlash even before launch.
* Walmart launches Beta version of Content Creator platform.
* Brave browser now blocks cookie banners.
* Jasper AI raises $125 Million at $1.2 Billion valuation.
* Kanye west to buy free speech platform “Parler”.
* Discord Doubles down on Apps to make serves better and dynamic.**This took a while to curate. And I would appreciate you upvoting this to see these updates every week and subscribe through link in my bio to never miss these updates and receive the sources to the news.**
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1 Reply
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So helpful, thank you!
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Much appreciated as always
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When you say “Shocking: IG was the most downloaded app in the last quarter” are you being sarcastic or was it actually shocking?
Thanks for these little updates! I appreciate them.
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Love it! Thank you!
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Thank you!
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