• Social Media

  Here’s What Happened Last Week on Social Media (Marketer’s Edition)

  Posted by lazymentors on October 6, 2022 at 1:16 pm

  #Google:

  * Google launching UI/UX changes to search page for Tiktok audience.
  * Google September Core Update & Fifth Product Review Update Completely rolled out.
  * Google Launched Several Search And E-commerce related updates to Google search during its “Search On” Event.
  * Google Analytics 4 now have enhanced measurement options for Form Interactions.

  #Tiktok:

  * TikTok fined over $29M for allegedly collecting personal data from kids.
  * Tiktok plans to launch Live shopping in US.

  #Instagram:

  * Instagram tests a new feature to remove shopping tab from the Home Screen.
  * Instagram testing “Notes” feature in DMs in India and European countries.

  #Meta :

  * Meta adds 3-4 new features to Call Ads on messenger.
  * Meta expands NFT sharing feature on Facebook and Instagram again.
  * Facebook makes the process of switching accounts easier with new update.
  * A call links feature is coming to WhatsApp.

  #LinkedIn:

  * LinkedIn launched 3 new updates to LinkedIn Pages.
  * LinkedIn launches a new format of Ads called “Document Ads”.

  #Twitter:

  * Twitter launches 2 new Video Updates: Full Screen Videos like Tiktok and more videos on explore page.
  * Twitter Tests a new engagement Indicator “Views” visible to everyone.
  * Twitter is rolling out a new UI for Direct Messages on Android.

  #YouTube:

  * YouTube Insider reveals plans of platform to launch new features for content removal and violations.
  * YouTube is adding creators “personal stories” to health related search queries.
  * YouTube Shorts now have Voiceover Feature like IG & Tiktok.

  #Snapchat:

  * Snapchat hires first Global Head of Platform Safety.

  #Marketing:

  * Google Launches a new program to help email campaigns bypass Spam filters.
  * Adobe rolls out Photoshop and premier Elements with AI-powered features.
  * A new controversy around Texas Social Media Law passed last month.
  * Twitch launches “Elevated Chats” that let you pay to highlight a message in the chat.
  * Results from Google’s Fledge Test are here for Advertisers about First Party Cookies.
  * New WordPress Gutenberg 14.2 Offers better UX.

  **Hi, I know you guys love These Marketing Updates but I posted All September Updates and no one read them in this community. If you like these, I Will appreciate you upvoting and subscribing through link in my bio to never miss them and make me do this every week.**

  lazymentors replied 2 years, 7 months ago 2 Members · 1 Reply
• 1 Reply

• 

  oversizedvenator

  Guest

  October 6, 2022 at 4:41 pm

  It’s really easy to be cynical about posts on this sub as self promotion is so frequent and it’s really easy to spot… but this? I like this.

  Nice roundup.

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