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Help: Museum Social Media
Hello, this is the first time I'm posting something here in this community. I don't know if this is the best community to make this request:
I'm working on a museum about journalism and communication, in the area of social media. I'd really appreciate it if you would share with me some ideas for innovative audiovisual content.
The people who run this museum are not entirely closed-minded, but they only want people (schools, visitors) to be in the museum's posts. I've already thought of short promotional reels about the place (with people, of course!) but I'd like to have more ideas (without people, please!) to convince them to innovate their Instagram and Facebook. (Maybe twitter too).
Thank you! 😊
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1 Reply
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Humm… 1) do you edit video? Like, use Adobe Premiere? 2) Are your displays primarily video, or still photographic content?
I would definitely do something like a ‘day in the life’ of a museum curator, I would do “Ken Burns” effect video of still photos, or otherwise non-video content. I would make polls, asking followers to ‘vote’ on what they are most excited to see in the museum (With a short list of 3-4 displays) I would regularly post “On this day in Journalism history” posts that would demonstrate your channel’s expertise, and if you have something in the museum about that event, you can promote “Come and see!” — one thing I used to really enjoy, was the New York Times Tumblr page. I don’t think it still exists, but they would take a famous photo from the paper, from the bast, and post the actual Photo, front and back, plus the story of the photographer, and how they captured the photo. If your museum has lots of information about some item, so much that it cannot be shared with the item on display, you could use social media to tell a more in depth story about the item. Just a few notes and ideas I had off the top of my head. Good luck! Sounds really fun! More fun that my product posts LOL
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I have been museum smm for 5 years
Typical museum posts are:
Museum objects (a must!!) with info about them
Schedule
Highlights, events, master-classes
Programs for young and adults
Main calendar dates
Cross-post with similar museum (strongly recommend)
You should regulary rotate this content, – different museum objects, diff calendar dates, you got it. The you start to create new types of content – interviews, polls, inside of museum work, etc.
Sorry for my english, not native.
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