-
Having 2 websites with nearly the same purpose and keywords
Hello,
i need some advice concerning a new customer. He is a personal trainer in my area and wants me to boost his SEO. He has 2 different websites. An older one with more authority, where he offers different fitness workshops for groups. The second and relatively new one is only for the purpose of personal training. So he basically wants the 2 sites to exist simoultaneously . They got a different purpose – one for personal training and one for workshops and stuff.
The problem is that the older one already ranks for the keyword personal training and that the keywords in general are quite similiar. So I have 2 options now. Either “killing” the new site or redirecting the old one (only the page for the keyword personal training). When both exist – I think they could cannibalize themselves as the keywords are quite similar – or am I wrong? Furthermore it would be quite hard to explain killing the new site as the customer made a lot of the content by himself and put a lot of work and effort into this. **What would you do?**
Same is for his GMB Accounts. Different purpose, but basically the same or very similiar keywords.
Thank you in advance.
​
Log in to reply.