• PPC

  Google Shopping > Troas 7-8x

  Posted by soulgofun on July 7, 2024 at 1:43 am

  Is google shopping still able to hit 8x+ on roas? I see a lot of pmax campaigns, general shopping sputtering around 3-4-5x.

  soulgofun replied 11 months, 4 weeks ago 2 Members · 1 Reply
• 1 Reply

• 

  YRVDynamics

  Guest

  July 7, 2024 at 4:39 am

  tROAS or actualized ROAS? tROAS is the planning ROAS. You should never enter 7-8 ROI for the tROAS.

  Sounds like your talking about the actualized.

• 

  fathom53

  Guest

  July 7, 2024 at 5:19 am

  Shopping campaigns can still hit a high ROAS. We have a few clients with a high AOV and hit those throughout the year.

Log In to Reply