• Social Media

  Google Bard is Disappointing, Instagram’s New Annoying Ads & Tiktok US Hearing (New Changes In Social Media)

  Posted by lazymentors on March 29, 2023 at 5:14 pm

  #Top 5 Updates of last Week:

  * Tiktok US hearing was talk of the week and it was a complete mess.
  * Instagram’s new Ad format “reminder Ads” to get reminders about brand events.
  * YouTube adds new design features to customise your YT channels & gather more user attention.
  * Twitter to kill earned legacy blue check marks, only paid blue checks will be available from 1st April.
  * OpenAI launches new ChatGPT plugins and some of them allow ChatGPT to browse internet in few cases.

  #Google:

  * Google’s Bard AI ChatBot launches in US & UK.
  * Google March 2023 Broad core Update Tremors & Fluctuations continue.
  * 3 new google Discovery Ads Features.
  * Google Ads ranking updates history to Google search status dashboard.
  * Google analytics has increased the number of allowed properties.
  * Google local Services Ads updated the industry & services selector.

  #Tiktok:

  * Tiktok reached 150 million US users & CEO Shou chew shared a video about it, asking community for support.
  * Tiktok updates their content guidelines amid the ban situation in US.
  * France to ban Tiktok on civil servants work phones.
  * This Tiktok template from US hearing is the new content trend.

  #Instagram:

  * Instagram will soon allow you to replace audio in reels if original audio is removed from the video.
  * Instagram is testing full-length reel replays in IG stories, you will be able to watch & share full-length reels.
  * Instagram soon might allow you to preview reels before you post.
  * Speculations: Instagram & Meta paid subscriptions in US aren’t promising more reach as they do in New Zealand. Meta hasn’t responded yet about not including this feature.

  #Meta :

  * Facebook political microtargeting at center of GDPR complaints in Germany.
  * Meta launched updated version of WhatsApp web.
  * New Facebook emoji update is here with new styles & support.
  * WhatsApp will soon allow users to pin messages in conversations.
  * WhatsApp introduces new group moderation features for Admins & Users.

  #Twitter:

  * Twitter Blue has made $11M since relaunch in last 3 months.
  * Twitter starts charging $1000 per month for verification badge to organisations & enterprises.
  * Elon musk releases algorithm for Twitter recommendations.
  * Twitter’s press email now replies to individual emails with a poop emoji.
  * Twitter launched a new account for helpful community notes.
  * Twitter’s new text formatting feature is in-development to help users with tweet previews.

  #YouTube:

  * Youtube Music shares Winter Recap for users to have an overview of their winter listens.
  * Youtube shutting down Indian social commerce app “simsim”.
  * Revisit: Youtube podcasts are now available to create in Youtube Studio & ability to measure performance.

  #Snapchat:

  * Snapchat launches new enterprises division to help businesses build AR features.
  * Snapchat rolls out 100 ramadan shows.

  #LinkedIn:

  * LinkedIn launched new feature to share posts with multiple members at once.
  * LinkedIn rolls out four updates for business pages.

  #Reddit:

  * 6 new Reddit Ads Manager features introduced like automated ad creation & few others.

  #Microsoft:

  * Microsoft integrates new text-to-image creator to Bing AI.
  * Microsoft introduces category based targeting for Search Ads.
  * Microsoft Bing’s CEO says that Google’s Bard is far behind Bing Chat.

  #Marketing:

  * Adobe introduces “Adobe firefly” tool powered with AI to help marketing & media design.
  * Walmart ramps up CTV ambitions with Innovid.
  * New Laws in Utah will force Meta, Tiktok & Snapchat to attain parental permission before teens may use the apps.
  * Google Cloud partners with Shopify for its commerce components stack for enterprise retailers.
  * Canva introduced new AI tools to Pro-version.
  * Mozilla announced open source AI to fight against Bard & ChatGPT.
  * Coke asks consumers to generate art with new AI platform.

  #Insider Insights:

  * Instagram’s CEO confirmed using other editing tools outside Instagram doesn’t impact your reels reach. And also said that hashtags don’t impact your engagement heavily.

  ***Thanks for reading. You can subscribe through link in my bio to receive these updates every week with linking & insights.***

  lazymentors replied 2 years, 1 month ago 1 Member · 0 Replies
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