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FB ads for selling locally
Hey!
So I have a new product, its purified water in a box (AKA BIB). I have never done any Facebook ads, what I have done in the past is post some Facebook Marketplace ads and then boost them, but the targeting is very limited so I don’t know if that is a waste of time/money.
My objective: To generate more leads, the ad should lead to FB Messenger to enquire or coordinate the order with me.
So my question is, how do I go about posting ads on Facebook that are ideal for local sales?
I thought about posting an ad in local community groups, but that could be spammy.
My competition, that sells water in 5-gallon bottles, seems to post a lot on Marketplace.
Any ideas, insights I would really appreciate it. Thank you.
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