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facebook ads never in learning phase
i m running facebook ads with a pixel to track and a cocnversion ” add to cart” as goal . it’s been running for over a week now ; registering resulting conversions correctly etc but none of the ads have ever been in learning phase . ( my budget is low ; 3$ per day for the campain , cant afford more but that’s fine for my country ) . should i change something ?
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1 Reply
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Does it just say active? I honestly wouldnt worry about the learning phase. If the ad does well, great. If it doesnt, try something new.
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What I’ve read it leaves learning phase after 50 completed conversions. Why are you using add to cart and not purchase? Never seen it being better than optimising for purchase only.
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You shouldn’t worry about learning phase, until the results are being delivered, never seen much affect from learning to active
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