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ELI5: Backlinking WITHOUT Content.
I have been doing SEO for a while and my practice has always been building quality links on top of quality content since that is what google suggests and is the industry best practice.
However, I have started working in a startup and my boss has clearly instructed me that I should get 1 or 2 rank in 6 months SOLELY focussing on backlinks and NOT CONTENT!
There is not much content currently except for a handful of blogposts (which are not SEO friendly).
I am lost. I need suggestions on this. NO BLACKHAT TRICKS please. I don’t want to mess up the whole thing.
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