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Decoding Instagram Current Algorithm
Once you understand how the algorithm works
You will start creating better content. You know where your content is going. You will have a clear path on how you can achieve your goals.
So this is how the Algorithm works.
Once you publish a piece of content, it gets distributed to 25% of your followers and to a portion of people who are not your followers but whose interests align with the content.
Then, the algorithm measures two things, watch time and engagement.
If a person spends time watching the content it gets pushed to more people with similar interests otherwise, if the content doesn’t grab the viewer's attention it gets no boost.
Also, if a person shares, saves, comments, or likes the published content the algorithm pushes the content to more viewers resulting in more reach and engagement from a broader audience.
Let me know your thoughts
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