Forums › Forums › White Hat SEO › PPC › CPL vs Lead Quality/Closings PPC CPL vs Lead Quality/Closings Posted by Dismal-Assignment153 on October 17, 2023 at 4:26 pm Do you find that your clients who are willing to increase their cost per lead get a higher lead quality and more closings in exchange for paying more? Dismal-Assignment153 replied 1 year, 8 months ago 2 Members · 1 Reply 1 Reply Western_Cup4942 Guest October 17, 2023 at 6:14 pm Yes, most definitely. fathom53 Guest October 17, 2023 at 6:43 pm All things being equal they should. If they are set up in the ad account and on the site to make that happen. patinkong Guest October 18, 2023 at 5:14 am In this case, to garner more leads, is it just a matter of increasing your overall target CPA goal to gain more closings? Log In to Reply Log in to reply. Log In to Reply Start of Discussion 0 of 0 replies June 2018 Now