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Business Obligations and moral conviction – a Coronavirus question
At the beginning of January i put a fairly urgent notice on my clients desks about coronavirus. I use to be a microbiologist in college and understanding the gravity of the threat I brought it up during my biggest client’s marketing meeting and was laughed out of the room.
Now the threat is much more real with communities actively suffering from sickness and the elderly actively at risk and dying.
I am starting to see small or large businesses enacting plans, isolation, quarintine, work from home policies and more to communicate. I think it common moral sense to do the same given we have a responsibility to the community.
I’m putting together copywriting and media about the disease for my clients now as some owners have gotten back to me with more serious questions.
Still others have been totally resistant or militant about putting any information out there for their community, obviously the pandemic might hurt business.I want to ask other social media people about their own responses to their communities and clients given this pandemic.
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