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    Best Practices for Google Ads Experimentation

    Posted by scatterbrainedpast on October 27, 2022 at 9:27 pm

    I am not a big fan of gooles new A/B testing through the experiments for testing ad copy. It seems like the only variable you can test for ad copy is the pinned positioning of the different headlines.

    If this is the case, does it make sense to run the A/B test through the experiments workflow, or can I just copy and paste ad ‘A’ and then pin various headlines in ad ‘B’ and then pause ad ‘A’ since it essentially accomplishes the same thing.

    scatterbrainedpast replied 2 years, 8 months ago 1 Member · 0 Replies
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