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Beginner in SEO
Hey! I just set up my first website for our Vintage Store. I really want to learn and understand SEOs and how I can implement it into our listings. How did you learn about SEO and what kind of material should I watch/read to get a better understanding of how it all works. Thanks in advance for the help!
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1 Reply
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Congrats on the website! SEO can seem tricky at first, but it’s all about making your site easy to find. I started by reading blogs to know about the basics really well. YouTube also has great SEO tutorials that explain keyword research, optimizing listings, and improving site structure. I’d suggest starting there, and just keep practicing—it gets easier as you go! Good luck!
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The space is too broad, so you really want to focus on the part of SEO that works the best which is programmatic SEO.
Basically for each category of items in your store, you need to create a topical content cluster with the category page on top – let’s say those are wallets, then below that comes the 2nd variable, which can be about types of wallets – leather, faux, minimalist, for men, for women, for date night, for executives etc. Finally, you should then write 5-10 blog posts that would naturally mention all of those wallet types and link back up to the type landing pages, which then all link up to the category page. And interlink them from top to bottom as well.
And then do that for all categories.
If you want to learn more about product led SEO, check out Eli Schwartz. Or Julian Goldie on YouTube. I am also building a tool that should automate the process above, but it’s still super far from GTM stage, but my idea for your store would be for you to just create an item in the store, and all of the pages would get created and linked by themselves pretty much and you’d have a module which would do proactive outreach to get backlinks (they are probably the most important signal of good content to Google).
More than happy to help you by writing some of these things for you. Just so that you can see how it works. I will just need some kind of an example or even better a link to your store and then I’ll figure out all of this out 😁
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congrats on setting up your site! SEO can be a bit of a rabbit hole, but it’s super rewarding once you get the hang of it. When I started, I just dove into a mix of blog posts, YouTube tutorials, and a couple of beginner-friendly courses. Over time, you start seeing patterns and what works best for your niche. Also, if you’re curious about how your site is doing as you start implementing SEO, there are tools like SERPtag that can help you track what keywords you’re ranking for—it’s kind of nice seeing the progress in real-time. Good luck with your store!
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Must focus on long tail keywords so you can rank your website easily
The website should be Mobile responsive and load time should be too short or maximum 3 sec..
Design should be attractive and user friendly and many more things you need to understand -
Here are some SEO elements to consider for your vintage store website:
⇣ On-Page SEO ⇣
➊ Keyword Research: Identify relevant keywords related to vintage clothing, accessories, and your specific niche (e.g., vintage fashion, retro, bohemian). Use tools like;
-Google Keyword Planner
– SEMrush.➋ Title Tags: Create descriptive and keyword-rich title tags for each page.
➌ Meta Descriptions: Write concise and compelling meta descriptions that entice users to click.
➍ Header Tags (H1, H2, etc.): Use header tags to structure your content and include relevant keywords.
➎ Image Alt Text: Add descriptive alt text to your images to improve accessibility and SEO.
➏ URL Structure: Use clean and descriptive URLs that include relevant keywords.
➐ Content Quality: Create high-quality, E-E-A-T content that appeals to your target audience.
➑ Internal Linking: Link to relevant pages within your website to improve navigation and SEO.
⇣ Technical SEO ⇣
➊ Mobile-Friendliness: Ensure your website is fully optimized for mobile devices.
➋ Page Speed: Optimize your website’s loading speed to improve user experience and SEO.
➌ Robots.txt: Use a robots.txt file to instruct search engines on which pages to crawl.
➍ HTTPS: Implement HTTPS to secure your website and improve user trust.
Off-Page SEO➎ Local SEO: Optimize your website for local search by creating a Google My Business listing and claiming your business on other local directories.
➏ Backlinks: Build high-quality backlinks from reputable websites to improve your website’s authority.
➐ Social Media: Promote your website on social media platforms to increase visibility and drive traffic.
➑ Influencer Marketing: Partner with influencers in the vintage fashion or similar niche to reach a wider audience.
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Websites like Coursera, Udemy, and Skillshare are great places to start learning about SEO. They offer beginner-friendly courses that cover the basics of SEO, like what it is and why it’s important. Look for courses that teach you about keyword research, on page optimization, and link building. These topics will give you a solid foundation. There are also tons of helpful YouTube channels focused on SEO.
As you pick up new information, start applying it to your website. For example, optimize your product descriptions by using the keywords you’ve learned about. Make sure your site is easy to navigate and looks good. Also, create quality content that relates to vintage items like blog posts or guides that can attract more visitors.
You should also check out the Free Reddit SEO Audit from Odd Angles Media. It can help you get specific tips on how to improve your website’s traffic.
The key here is to keep learning and experimenting with what works best for your vintage store.
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