Forum › White Hat SEO › PPC › How many of you are using statistics to better your work? How? › Reply To: How many of you are using statistics to better your work? How?
I don’t actively do this, but our BI team has automated sheets for that. It’s a standard part of our monthly internal reporting/discussion. Nothing that we share with clients, but a quintessential part for our success.
I can only recommend anyone in PPC to brush up their mathematics. It’s helping a lot in the long run