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  • TTFV

    Guest
    August 10, 2020 at 10:49 am

    CBO controls ad spend across different ad sets. Within each ad set ads will run more or less based on performance and even projected performance.

    You will need to set up a split test for ads if you want them to run evenly.

    [https://www.facebook.com/business/help/1159714227408868?recommended_by=1738164643098669](https://www.facebook.com/business/help/1159714227408868?recommended_by=1738164643098669)