Forums › Forums › White Hat SEO › PPC › Why do people use SEMrush for Google Ads? › Reply To: Why do people use SEMrush for Google Ads?
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rookie_1188
GuestOctober 7, 2024 at 1:08 pmSEMRush can be very helpful, in my experience, with Google Ads. Used to be more helpful when they also offered the Display Network insights as included, not an extra charge.
Spend on SEMRush however is wildly inaccurate. Try and compare your known spend levels and you’ll see.
Where I find it useful is keyword gap analysis and competitor research.