Forum › White Hat SEO › Social Media › Those of you who are trying to *grow* a business with Instagram, create a secondary theme account. › Reply To: Those of you who are trying to *grow* a business with Instagram, create a secondary theme account.
I like this idea but see the other commenters’ concerns about audience targeting.
I do something similar – I’m a SMM mainly for business coaches, who post motivational & business content. So I created an IG page about mental health/self love aimed at women in business. Then, I can share my clients’ posts to the account which has targeted followers.
I am also opening a bakery in Chicago so I started a Chicago desserts IG page. I haven’t posted to it yet and still get multiple followers per day!
So maybe get even a little deeper than just Scandinavian decor. Something that it will be really easy to create content for. If you want customers in the NE USA, use tags like #mainedecor and #fairfieldconnecticut to Target people in those areas.
It’s kind of like building a funnel. You have the large audience of people interested in Scandinavian decor, then you show them your product. Likely the people who follow the main business page will be interested in purchasing/hopefully in business range