Reply To: The purpose of social media for an insurance company?

Forum White Hat SEO Social Media The purpose of social media for an insurance company? Reply To: The purpose of social media for an insurance company?

#10815
rorynicholls

Social Media is a great way to brand the company because it makes efficient use of small budgets with the ability to hyper-target your content to those that fit your typical demo profile. On top of getting brand impressions, there will be a direct marketing channel build with a percentage of users who decide to engage with your content.

Building up a following can provide you a sample for social listening. Ask your followers questions to get insight into what is most important to them.

Social Media provides you credibility as well. a business who utilizes social media will perform better than one that doesn’t, and one that utilizes social media regularly, will perform better than one who utilizes it, but not much.

Scroll to Top