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With 1k /mo spend and new, how many different campaigns should I set up to figure out what works?
Posted by on October 10, 2020 at 3:12 pmI’ve read that you’re not supposed to dump money into an ad until its proven itself, and I want to spend the whole budget to get things going quicker.
So… I dont know which platform to test. Or which product or “concept” to lead with or which audience.
So… with $1k a month I should probably split that up into 2 maybe?
Maybe $500 in FB and $500 into something else? And then A/B from there? Dont want to spread too thin but I also don’t want to invest too much into the wrong direction.
How do you handle this situation?
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2 Replies
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Are you doing PPC for a business you own? For your employer? For a client? I ask because your questions tell me you’ve a lot to learn and I’m just thinking you might be best letting somebody else set up and manage your account and learn from them.
Sounds like you’ll be throwing money away.
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Front loading your ad spend would get things going faster if you spend money on ad campaigns that don’t convert. You will just waste money. You should 100% spend the budget on one ad platform. You barely have enough to do one ad platform, let alone two.
Without knowing what you sell, harder to advice ad platforms. If you are ecom, tech or SaaS… then I would go all in on Google. Your questions are to vague and you don’t provide any context to help people give you a decent answer.
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