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Wikipedia links
Posted by on December 23, 2025 at 10:30 pmHi there, I’m a beginner “SEO”, learning the craft to attempt ranking my dads business higher.
I’ve managed to acquire around 15 backlinks thus far, which has now made us rank #2 for the keyword we want currently.
It’s a low competition, low $$$ niche, focused on biological education, to be broad.
My dad is considered an actual expert in this field, and has information that few others have, accrued over 35 years in his field.
I’ve identified numerous articles on Wikipedia from his niche, that he can add useful information to, but I have to convince him to write articles about these things first, on his own site.
He‘s willing to write, but only if I can show him what benefit it might actually have.
Is it worth our time to do this repeatedly, for nofollow links?
I’ve read numerous Reddit threads about this, and can’t seem to find a consensus. Some say there’s no proof, some say Google treats all links as follow, I don’t know what to believe at this point!
(I’m going to do a few even if no one replies here, but I would immensely appreciate input from actually experienced people)
Thank you very much for reading!
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1 Reply
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>Some say there’s no proof, some say Google treats all links as follow,
Both incorrect. But just to make it short and sweet: yes, do it.
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I view wiki as a big citation board that is likely to get you links from other sites.
Even if the wiki link doesn’t stick, and even if it doesn’t move your site authority or get you other links – it sounds like you will have put a couple valuable blogs on your site.
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Don’t do this.
You’ll be banned from editing Wikipedia and there is no way the links will stick anyways.
Wikipedia is very against people using it for SEO. If you still want to try, do some research around the standards of Wikipedia.
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If the link is helpful to users and supports the article it’s worth adding it. Regardless of the link value.
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I wouldn’t sell this as a link tactic. wikipedia links are nofollow, so don’t expect a direct rankings boost.
The upside is more about credibility. if your dad adds genuinely useful info, it helps position him as a real authority and can lead to mentions or citations elsewhere over time. I’d do a few high quality contributions, not make it a big ongoing strategy.
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Wiki links won’t boost rankings directly (nofollow), so don’t pitch it as an SEO hack. The value is authority + second-order effects. Wikipedia is a citation hub… journalists, bloggers, educators pull sources from it all the time. That’s where the real links come from.
If your dad adds genuinely unique info, it helps Google associate your site with that topic (entity + co-citation), builds trust in a YMYL niche, and can snowball into natural links later.
Do it sparingly, follow wiki rules, build edit history, cite other sources too. Think credibility compounding, not link juice.
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Wikipedia won’t help rankings directly through the link, but it helps a lot with credibility. If your dad is a real expert and the info adds value, being cited there can later be used in outreach and PR, even if the link is nofollow.
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