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Why social media graphics get stuck in approval loops
Creating a graphic for a post usually doesnt take that long. What takes forever is getting everyone to agree on it.
One person comments on the colors. Another wants a different layout. Someone else is still looking at an old version. By the time everything is approved, the moment to post has already passed.
We noticed this while managing multiple accounts. The design wasnt the bottleneck, the way feedback was shared was. Once everyone started reviewing the same version with clear context, things moved much faster.
Curious how other social media teams handle this. Do you have a clean approval process or is it still spread across chats and screenshots?
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