• Social Media

  Which approach is more profitable long term?

  Posted by TheCrowdPleaser46628 on February 27, 2026 at 11:49 am

  

  I’m currently thinking about starting (or scaling) a social media project and I’m trying to be strategic about monetization from the beginning.

  What do you think is more profitable long term?

  1) Problem-based approach:

  Identify a specific painful problem (e.g. anxiety, overthinking, fitness struggles, etc.), build content around solving it, and eventually sell a transformation (course, coaching, program, digital products).

  2) Broad creator approach:

  Focus on getting lots of views and building a big audience first (mass appeal content), then monetize through brand deals, affiliate links, physical products, etc.

  In other words:

  High-ticket transformation vs. large audience + volume monetization.

  From your experience, which model scales better and is more realistic in 2026?

  Curious to hear your thoughts.

  TheCrowdPleaser46628 replied 5 hours, 58 minutes ago 1 Member · 0 Replies
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