What’s the best SEO tool for generating page titles and meta descriptions that actually rank?

[WebLinkr]

Page Titles set relevancy, not rank order.

If you search for something – and there are 1 million results: then the page titles for all of those documents set their relevancy in that index.

PageRank (as the name suggests) – detemrienes where you rank.

Page Titles do not work by being click-bait – unless you have a lot of authority (aka baclinks)

[brightbeamseo]

Your brain!

Keyword | Benefit | Brand

[ililliliililiililii]

No matter what tool you find, YOU (or someone with brains) has to oversee the output and analyse results / do testing. It isn’t going to be the same formula for every store.

I saw a post recently discussing how long titles weren’t penalised. It was very interesting but I didn’t dig too much further. Seems like it has validity – but like all things SEO, it isn’t a rule but more like a guideline.

Meta descriptions are hard because you are basically making a small ad. It should be the absolute strongest 150 characters about the product. It’s hard when you have similar products as well, which should not have duplicate meta descriptions.

So the best tool would be using any AI of your choice to do light research combined with the existing description (unless you know the product) in order to figure out what the best selling point/s are. Then you decide what the first thing to say is, followed by 2nd 3rd etc until your run out of your 150 characters.

The time spent on this can be cut down a lot if the description is already strong. Sometimes it’s good enough to use or reformulate. But other times, you need to figure out how other people present the same product. You’re trying to get ahead of them after all.

I’ve seen many people hawk AI tools but at the end of the day, you have to steer the ship. I suggest you figure out your own process incorporating the AI tool of your choice. I personally really like gemini 2.5 pro via google ai studio.

As you build your process, you will cut down on the time spent per listing. I don’t know what the best process is. You could generated meta descriptions for every item as a starting point. Put it in a sheet as one column. Next column could be a list of key selling points. Bold or select the one/s you think should be promoted.

Or you could go through one by one methodically. I have seen ads for tools that do all of this automatically. There’s a tool to automate anything you can imagine but I do not believe they are a good use of money. Do it yourself and get better at it – even if this isn’t your profession (it isn’t mine either). I want to get better so that I can personally do SEO, not rely on some tool and hope it’s working (without truly knowing).

[threedogdad]

you should be writing them yourself.

[WebsiteCatalyst]

The human brain.

Preferrably one that did Shakespeare in highschool.

[Frequent-Mulberry494]

I’ve used a ChatGPT prompt that I found from Darren Shaw. It has provided some really good results

[ccrrr2]

They already mentioned it but I would say it again, use your brain.

[Rept4r7]

People are saying “your brain” and similar, but if you are working on a site with tens of thousands of pages where you want to re-optimize the title tags, that would take forever to do manually and tools may be a good way to do it quickly.

I haven’t done this exactly yet, but have been meaning to try it: you could use n8n.io and create a workflow. First, probably manually export the URLs, title, and meta from Screaming Frog or similar, and feed it to n8n. You could combine that export with GSC page data and remove the pages that are already doing well so you are just optimizing underperforming pages. Then have n8n get GSC access, go in and grab the query data for the URL, possibly research those queries or the words from the URL, title, or meta descriptions in an SEO tool, and then use ChatGPT or similar to write the title and meta descriptions (prompt would be super important), and then export them all in a doc. You then could mass import all of them to Yoast.

It’s not going to be as good as manually writing them, but at least they’d be optimized for queries you get clicks/impressions for and be written better than just “Product Name | Brand Name” like a lot of sites have.

[jonclark]

This definitely depends on the type/category of pages you’re looking to write titles for.

But if you’re trying to get green dots in Yoast, you’re definitely doing it wrong.

[IAmAzharAhmed]

I’ve tested a bunch too… what worked best for me was Frase for intent-driven titles and metas. For bulk work I usually draft in Frase then push to Sheets with a simple export… saves a ton of time. If you want a lighter option… Surfer’s Content Editor with a Google Sheets connector is a good option.

[salocode]

Make sure to A/B test them! You might think you have a great title / description but you wont know until you do some testing. For Shopify — I am using an app that does this called SEO A/B Tester that handles are the testing and data collection.