What is more complicated/harder to learn at an elite level?

[wackajala]

Wonder if this is just because there are less “gurus” on the internet talking about it.

Facebook to me seems to have a lot more nuances you have to be able to navigate.

[ekalyvio]

Both Ad networks have their advantages & disadvantages. I remember that when I had used Facebook it was quite easy to me. On the other hand Google Ads interface seems to be more cluttered and seems difficult.

[LeadDiscovery]

Interesting question.

Google definitely has more buttons and levers, but to me it is conceptually far more straight forward.

For the same reason, Facebook with generic options, vague targeting, integration with a different intent audience with insta… combined ad creatives in one campaign… severely strict ad policies that defy logic… all make Facebook a more difficult platform to master.

[radartist89]

For me , having too many options also seems like a burden. It means as many combinations to test out and remember. Unless they give drastically different results, having less options is better imo