-
What Factors determines a good ad?
Posted by on July 20, 2020 at 10:37 amHi! I’ve been doing facebook and Instagram ads for quite some time now but Im not really sure if the ads are doing good or not.
Yes, my sales > my ad expenses but I want to know if there are other factors wherein I can determine if the ads are good or if I should discontinue them.
Any help would be greatly appreciated
-
3 Replies
-
are you tracking your ads at all?
You need to track them one by one and see their performance.
Are people clicking on them?
What percentage of impressions are clicking on your ads?
Are people buying whatever it is you’re selling? Are they taking the action you want them to take?
What percentage of clicks turn into conversions? -
What is your product / category?
-
Relevancy for the audience. The right audience seeing it in the first place.
Log in to reply.