What do you use for client reports?

[Mulct]

Agency analytics or GDS

[Sukanthabuffet]

TapClicks is always trying to get me to sign with them, but their pricing is astronomical. Google Data Studio is my go-to.

[Craig_SEO]

We use swydo and really like it. Found that data studio just isn’t as user friendly.

[TheJackah]

Swydo has been my favourite.

[hahkaymahtay]

I use SEMrush and it can be tedious from time to time but if you create a set template and then have that template auto generate at the end of each month so you’re just refreshing, it makes it easier.

[lynwoodroad]

In my agency we use Google data studio cause you can connect it natively with a lot of sources.
If you use google sheet, it is almost instant that you can pull metrics from it.
And the Semrush connectors has been added recently.
Depending on the report you’re trying to make,
I splitted the metrics in categories :
Trafic/conversion
Technical
Content
Backlink

Hope it can help

[PileofMail]

I use Google Data Studio. After you setup an initial report, you can just copy it and reuse for other clients. A little buggy but pretty powerful for a free service, and it’s easy to connect to Google Analytics, Google Search Console, and even SEMrush if you have a guru plan.

[kurtteej]

i use a number of data sources, pull the data together via a set of APIs provided by the data providers and i’ve written my own applet to present the data to my clients. more often than not, they don’t even look at it and it’s really presented in a way for me to follow and do all the necessary work.

[ClickedMarketing]

Google Data Studio. It might look a little intimidating at first, but it is actually pretty easy to learn. Once you learn it, it is pretty easy to create a customized dashboard for clients.

[iamrabiul]

I do On-Page manually & Off-Page with SEMRUSH.

[deejaygee3]

Swydo

[cssphan]

GoogleDataStudios all the way!

I include three main KPIs to keep it as simple as I can for clients – traffic, keyword ranks, leads.

I don’t even include the actual keywords I’m tracking – just an overview of performance across a few groups of keywords (high volume goals, high performing keywords, baseline, etc).

For KW data I use SEMRush. Leads I use CallRail, Intaker, Jotforms.

[SEOVicc]

I use LocalViking for geogrid reporting.

[boschmktg]

SEMRush and Google Data Studio. GDS is mainly for what is happening on the site and SEMRush is mainly for what is happening on the search engines.

[shawnisFILTHY]

For bespoke things like analytics dashboards and stuff we still use Data Studio. For our Digital Strategy monthly scorecards we do basic Search Console of course and the normal GA stuff plus any segments and more client-specific stuff, but generally we have everything we want tracked built to send to GA through Custom Dimensions and the like.