Want to delete instagram but it’s a big chunk of my income? Advice?

[pdarigan]

If it’s driving such a big chunk of sales and connections, but you really don’t want to manage it, have you considered hiring a freelancer, and do you think that would be financially viable?

They could work remotely if you’re happy to take and pass on the photos/video, or if they’re local to you, they might be able to do all of the shooting (depending on local Covid restrictions etc).

I don’t freelance or work with freelancers, so I’m not sure what the rates would be, but some other folks on this sub might be able to share typical rates.

[Junkstar]

IMO, the question you need to be asking is ‘what are the best methods for marketing art without using Instagram.’ I’m a musician, so I don’t have the answer, but I gotta tell you that Instagram is a tiny part of my overall marketing strategy (based on my target audience primarily). I spend more time building relationships than pushing posts.

[TWINTAO]

Maybe you could start a patreon or put your services on fiverr and then use your ig to send all your fans to those pages to get them popular before deleting your ig around a week later.

Personally I just wouldn’t delete the IG even though I don’t fw the promotion / running a page side of it either but if you actually want to get rid of it and move somewhere else then I’d probably try patreon or fiverr I guess ?

[whatsupdate]

Hire someone to manage your IG for you?

[PPCInformer]

Start building an email list.

[gaditazmeen]

I would suggest you to hire freelancer or any of your friend to manage your instagram

[climbonapply24head]

Your sales will decrease. The only thing that might be better is a brick and mortar display.

You should always make a website.

But yea as others have said there are social managers you can hire to do this too so you can focus on art.

[martingrayjon]

You could flip it and sell it out on Empire Flipper.

[solopreneurgrind]

I think it’s always a good idea to “move off of” social media platforms to something you own, like a website, email list, etc. But the reality is, you will still need to get traffic/clients somehow. I’d say either tone down your IG a little, accept that you’re just doing it for traffic and only focus on the activities that really work, and/or find another source of traffic so you can replace that revenue.

You can always start a website, and probably should have one either way, but you still have to solve the traffic part

[hoodiemonster]

I’m an illustrator and I got rid of my personal Facebook page a few months ago for this reason. I thought with the business account still open I’d still be tempted to check stuff but to be honest, I’m never on there. I use a fake account with no friends to moderate the business account, and with no friends there’s no content on the timeline to scroll, but I can still buy Facebook ads and share stuff to the page if i want. Getting rid of it on a personal level was a game changer. Instagram is harder because it’s the absolute BEST way to showcase art, hands down – I think deleting it would be a mistake. It’s the only one you need to use tho. However, unlike Facebook business account, you have to have friends/followers, and thus a content stream, in order to participate. if you change the content you post – the context of your use – and get rid of the personal one (after making a post asking followers to switch to your professional account), you’ll likely find yourself checking much less. There’s really no reason to have a personal one. The time I spend on there def correlates to the amount I post/participate on a personal level. If you use it strictly for business stuff I think you’ll find Youre far less interested in using it in general unless necessary for work.

[ArreyaDigital]

I would recommend slowly kind of easing out of IG, especially because it is such a big part of your income. Maybe begin the process of making your website, and start promoting it on your IG, start a email newsletter, or other things going. And once you have a solid foundation with those, give the IG the kick, and carry on (hopefully still with the same amount of steam and revenue!).

[darlingarland]

You may be interested more in advertising than in social media marketing. What platform do you use for your shop?

[el_tigre_stripes]

find a back up first

[bstahls94]

It would seem silly to me to get rid of something that drives so much profit. Why not delete your personal and keep the business one and treat the business one like you would your work email. Only check it from 9 to 5. Don’t go on after those hours. Also, put it in you bio that all business inquiries should be handled through you email. If someone DM’s you about work, ask them to email you instead. It will give you less overall interaction with the platform rather but won’t cause you to lose a potential source of income.

[MelodramaticMouse]

I’m kind of thinking about going old school and creating a blog where I can consolidate all of my other social media, thoughts about making jewelry, action shots of the process, etc.

My cousin is a medium size influencer, and she does it all – blog, instagram, youtube, facebook, etc. Her personal blog collects all of the different social media she uses, so it becomes the go-to place to see all her content once a person becomes her follower.

It would be nice to get some help with all of this though, I’d much, much rather create jewelry than media!