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Unbounce is a nightmare
Posted by on March 10, 2026 at 9:59 amHi everyone,
I recently decided to use Unbounce as a landing page builder for my Google Ads campaigns. I looked at different subs and posts about it and quite a few people were telling how easy and flexible it was, including other PPC advertisers.
To my surprise, it feels completely outdated and to make everything responsive for different screen sizes is just a straight up nightmare. Whenever you work with Custom HTML in their page builder, which is often as they have no widgets apart from text images or basic buttons, you realize that their sections are fixed height/position and it's extremely difficult, if not impossible, to work with it. I get that they wanted fixed size sections to help non-coders with responsiveness (even though this is far from ideal because you only have a desktop and mobile page version, anything in between is left to their own devices and they seemingly scale it randomly, which leads to many different font sizes and images across sections).
There is little to no documentation about some of the bigger, obvious problems that Unbounce has, like the section height, problems with overlapping or cut-off content when there is an accordeon style text block, like FAQs,… Random font-size changes from desktop to mobile,… I could go on but you get the point.
Tutorials? Very few, most were made years ago and they cover the very basics like how to move a button. Guides/documentation from Unbounce? Some, and for the bigger issues like the accordeon they have some code to "scale" the content, disregarding the fact that with this "fix" your content overlaps with other content in lower sections so you either need a huge amount of white space, which is awful for many screen sizes, or you're stuck with overlapping (or cut off) content. At least they had the decency to say that the devs were working on it, posted in 2019. 7 years ago this was already a problem and still no fix.
Am I going mad or am I missing something? I can't believe people would claim this is in anyway easy or flexible, not unless your landing page is 2 blocks of text and 1 image. The lacking of any form of documentation, or even discussion, regarding these issues is a bit concerning, it feels like I've entered an alternate reality where the house is burning down but everyone is saying it's fine.
Can some people who use Unbounce enlighten me as to what I'm doing wrong?
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1 Reply
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Instapage is just as bad. Good thing it’s easier than ever to ‘vibe code’ up a landing page. Have you tried replit, base44 or just Claude?
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