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Twitter/ Instagram as a Freelance Writer?
Hey,
So I’m a freelance writer/ digital marketing student & I’m trying to become more proactive with utilising my social media since it’s a bit of a weak aspect of my overall presence in the digital marketing space.
I’ve come up with content strategies for clients I work for/ my website, but I’m struggling to know how to make Instagram & Twitter work for my personal accounts.
Twitter isn’t as hard, just share interesting articles, share testimonials I’ve received/ work I have done, but I’m not so sure about it.
Instagram I’m completely clueless with. I mainly just post pictures of nice, sunny places I’ve been to when out for walks & if I find a video that’s really funny or interesting I share on my story – but I want to make it more related to digital marketing.
Any advice/ resources on how to better use these social media’s to my advantage? Main things I’m looking for are engagement/ brand awareness to help land future clients.
As an aside – how often can I post about things unrelated to my niche? For example commenting on a football match, or a new hip hop album I’m listening to. Should I avoid posting content on my personals outside of my niche or implement it so that I show off my personality more?
Any advice would be greatly appreciated!
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