Tips to grow small business in the UK

[Lana-ActiveCollab]

It’s totally understandable you feel overwhelmed. Realistically, there’s too much of everything everywhere.

So, better change your perspective. Instead of focusing on your competitors, focus on your value. Share what makes you unique and expert. Build a community, invite your customers to take photos/videos and tag your salon in them. You, too, can (and should!) make videos of things you do at work – hairstyling or whatever other treatments you offer.

You said “brands” – and yes, building a brand is necessary. You want people to remember and recognize you. Do you have a logo or at least an idea of how you’d like your brand to appear online? What kind of message would you include to go with that? Think UVP and beyond – messaging through your content, both visual and textual – how you’d like people to feel after interacting with your content or doing business with you?

.. And don’t forget your own personal touch. People want to see people behind business names.

Interaction is equally important – make sure to reply to comments and support interaction with questions and other kinds of prompts.

Use stories to share more content, like quick updates or check-ins, other people’s work, run a poll, etc.

You can also study through some other similar businesses and see what and how they’re doing online. See what you can do better than them, see what you can replicate if it resonates (not directly copy-paste, but idea-wise – every industry has its own particular does and don’ts..)

Hope this helps!

[Substantial-Cost-429]

With so many brands in the space, leaning into what makes your business unique is key. Instead of just posting your products, share educational content and behind-the-scenes stories so people get to know your expertise and values. Encourage clients to tag you in their results and repost their content – social proof builds trust quickly. Local and niche hashtags like #UKcurlyhair or #Londonwellness can help you reach your target audience, and collaborating with micro influencers in your niche will often give a better return than broad paid ads. Running small giveaways or tutorials on TikTok or Instagram Live also boosts engagement. Above all, be consistent and patient — high‑quality, authentic content will attract the right people over time.

[George_Salt]

What sort of business? – selling a product online, face-to-face service, bricks and mortar shop..

Who are your ISPs, where do they hang out, how can you reach them.. is social media the most relevant channel, and if so, which social media channels..

Once you can ask a better question, you’ll be in a position to figure out an answer.

[Kitchen-Tale-4254]

Flyers and posters around your town.

[Sharp-Tap-2596]

You shouldn’t feel saturated. You just need to find an opening where you can stand out from the rest.

Keep your social media accounts active. Have a user-friendly Web site. A site where you can make appointments. Customers

[YourDream_Daddy]

Hey man, I could possibly help you alot in that so feel free to dm when you are free to talk about growing your business. Thank you.