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TikTok has been ruined since the US Merge
As a creator with over 900k followers, it’s become increasingly clear how drastically this platform has declined, especially since the rollout of TikTok Shop and the U.S. merge. The app simply does not function the way it used to, and it increasingly feels like creators are no longer a priority. Between frequent outages, low resolution uploads, glitches with comments, messages, likes, and even content randomly disappearing, the overall experience has deteriorated significantly. It’s frustrating to see a platform that was once centered around creators, people making audiences laugh, learn, cook, and share ideas, shift so far away from what originally made it successful.
I left the CRP months ago after realizing how little it paid compared to early 2023. TikTok set themselves up for this by allowing accounts with as few as 10K followers, many posting stolen content or mass produced AI videos, into the program without raising the threshold to something more substantial like 50K or even 100K followers. On top of that, they created a capped monthly payout pool that has to be split across everyone in the program.
Other platforms solved this years ago by placing ads on videos, allowing creators to earn based on performance rather than dividing a limited pool of money.
I never relied on just TikTok and still earn income creating everywhere else but in its current state, this app feels oversaturated, heavily censored, and plagued with technical problems and unstable servers. If they don’t address these issues, the long term future of the platform is hard to feel confident about.
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