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stop trying to be everywhere at once
Posted by on January 9, 2026 at 7:58 pmi see so many small business owners spreading themselves thin across every social media platform. instagram, tiktok, twitter, linkedin, facebook, youtube – they're posting everywhere and getting tired.
here's what actually works better:
pick one platform. just one. the one where your customers actually hang out.
then post there consistently for 3 months. not perfect posts. not viral content. just regular, helpful stuff about what you do.
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1 Reply
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this is what finally killed my burnout loop
trying to be everywhere feels productive
but it’s just disguised avoidance
if it flops you blame the algo
if it works you scramble to keep upone platform
one message
til it prints or breaks
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