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Should I switch from SEO to Web Development after 4 years?
Posted by on February 26, 2026 at 12:18 pmHi everyone, I'm an SEO Executive with 4 years experience and thinking about switching to web development. The salary growth in SEO is very slow and the work feels limited – mostly just content changes and on-page work. Web designing really attracts me and I already do some basic web dev work at my job.
My main question is – is it worth starting web development from scratch after 4 years in SEO? How long does it take to become job-ready? I'm also worried about AI affecting both fields. If anyone has made this switch, please share your experience. Should I stick with SEO or is web development a better career move? I'm ready to work hard, just need honest advice. Thanks!
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1 Reply
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See, I have been working in SEO for a few years and I’m thinking the same. I think you should start learning web development, both for the knowledge it gives and the potential salary hike.
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AI is definitely the flavor of the week and my recommendation would be too learn the new AI tools better than the average aspirant. Claude code is a bit of a ways from replacing full blown web devs but… it honestly doesn’t feel that far. Learning the AI tools now will likely make you more appealing in the medium term skills wise and better positioned long term for the upheaval the web industry is likely to experience.
SEO is an EXCELLENT complimentary skill to other marketing and web skills to have so it will go along well with whatever you choose.
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If you were amazing at web development and can get in with big organizations, sure. I think low and mid-tier web developers are going to largely be replaced by AI, sooner rather than later.
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Web dev? What web dev? Jobs are gone for junior to mid level due time AI. Start playing with tools, build a site, a web app and go from there. Your best bet is to make a useful website and SEO the shit out of it.
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Sounds like you should learn a trade.
Unless you run the place, being in house SEO is monkey work, you should be building massive networks and generating passive income. It doesnt sound like you are a SEO.
Entering into web dev now is dicey, I’m believing the predictions that junior dev jobs are shot, so your too late to make it to Sr. Levels.
What drew you to SEO? Are you a self-starter or do you require a manager?
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