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SEO for already big websites / companies
Posted by on January 5, 2021 at 10:33 amHi everyone !
I’ve been browsing this subreddit for some time now but I’ve never been an expert in seo 🙂
I’ve recently began a new job at a start up that is already big in other countries and they hired me to launch their service in a European country.
We are now selecting keywords to rank in the language of this country. As such, we translated the whole website.
My question is the following : can we afford to rank on very competitive local keywords as the website is already very popular abroad ? We have the budget for paid traffic and as I’m not an expert in SEO, I was wondering if we can compete with others directly ? The company has targets so I believe we should take the risk ?
Maybe I do not understand the concept but I didn’t find any info regarding this problem 🙂
Thanks a lot !
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1 Reply
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Hello Snraek.
Ideally SEO should be the main focus over paid traffic sources as long term this will be cheaper for you.
I suggest researching keywords and finding ones that have High Search Rate with Low Competition. High Competition Keywords are harder to rank for therefore opting for the ones with Low Competition can get you on page one faster. From there you can begin targeting the Higher Competition ones.
Hope this helps you out.
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